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~person:"Hogg, Margaret K."
~subject:"Familie"
~subject:"Online retailing"
~subject:"Werbung"
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Consumer behaviour
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Hogg, Margaret K.
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European journal of marketing : EJM
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Shared or non-shared? : children's different consumer socialisation experiences within the family environment
Kerrane, Ben
;
Hogg, Margaret K.
- In:
European journal of marketing : EJM
47
(
2013
)
3/4
,
pp. 506-524
Persistent link: https://www.econbiz.de/10009733016
Saved in:
2
The role of mixed emotions in consumer behaviour : investigating ambivalence in consumers' experiences of approach-avoidance conflicts in online and offline settings
Penz, Elfriede
;
Hogg, Margaret K.
- In:
European journal of marketing : EJM
45
(
2011
)
1/2
,
pp. 104-132
Persistent link: https://www.econbiz.de/10009007631
Saved in:
3
The political role of government-sponsored social marketing campaigns
Raftopoulou, Effi
;
Hogg, Margaret K.
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 1206-1227
Persistent link: https://www.econbiz.de/10008650632
Saved in:
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