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~person:"Hult, G. Tomas M."
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Hult, G. Tomas M.
Malhotra, Naresh K.
54
Herrmann, Andreas
36
Homburg, Christian
31
Hruschka, Harald
31
Decker, Reinhold
29
Wildner, Raimund
28
Berekoven, Ludwig
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Eckert, Werner
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Ellenrieder, Peter
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23
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21
Hildebrandt, Lutz
21
Kumar, V.
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Kamakura, Wagner A.
20
Wedel, Michel
20
Koschnick, Wolfgang J.
19
Hüttner, Manfred
18
Albers, Sönke
17
Eisend, Martin
17
Buber, Renate
16
Green, Paul E.
16
Koch, Jörg
16
Theobald, Axel
16
Wiedmann, Klaus-Peter
16
Birks, David F.
15
Gustafsson, Anders
15
Helm, Roland
15
Lehmann, Donald R.
15
McDaniel, Carl D.
15
Baier, Daniel
14
Belk, Russell W.
14
DeSarbo, Wayne
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Dolnicar, Sara
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ECONIS (ZBW)
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Partial Least Squares Strukturgleichungsmodellierung : eine anwendungsorientierte Einführung
Hair, Joseph F.
;
Hult, G. Tomas M.
;
Ringle, Christian M.
; …
-
2017
Persistent link: https://www.econbiz.de/10011528763
Saved in:
2
A bibliometric analysis of the global branding literature and a research agenda
Chabowski, Brian R.
;
Samiee, Saeed
;
Hult, G. Tomas M.
- In:
Journal of international business studies : JIBS ; an …
44
(
2013
)
6
,
pp. 622-634
Persistent link: https://www.econbiz.de/10009782821
Saved in:
3
Special issue: 40th anniversary issue
Hult, G. Tomas M.
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009507950
Saved in:
4
On the importance of matching strategic behavior and target market selection to business strategy in high-tech markets
Slater, Stanley F.
;
Hult, G. Tomas M.
;
Olson, Eric M.
- In:
Journal of the Academy of Marketing Science
35
(
2007
)
1
,
pp. 5-17
Persistent link: https://www.econbiz.de/10003485049
Saved in:
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