//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Iacobucci, Dawn"
~subject:"Data protection"
~subject:"Social Web"
~subject:"Viral marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Personalization"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Data protection
Social Web
Viral marketing
Personalisierung
3
Personalization
3
Consumer behaviour
2
Konsumentenverhalten
2
Virales Marketing
2
Agency theory
1
Bibliometrics
1
Bibliometrie
1
Consumer reviews
1
Credibility
1
Data Mining
1
Data mining
1
E-commerce
1
Electronic Commerce
1
Exaggerated online reviews
1
Fake review
1
Glaubwürdigkeit
1
Hotel
1
Hotel industry
1
Hotellerie
1
Internet
1
Internet marketing
1
LIWC
1
Online consumer review
1
Online retailing
1
Online reviews
1
Online-Handel
1
Online-Marketing
1
Perceived credibility
1
Prinzipal-Agent-Theorie
1
Product information
1
Produktinformation
1
Search vs experience products
1
Survey
1
Text
1
Text mining
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Iacobucci, Dawn
Kim, Jong Min
4
Law, Rob
4
Moro, Sérgio
4
Aggarwal, Rohit
3
Benbasat, Izak
3
Benlian, Alexander
3
Kim, Jihye
3
Law, Chun Hung Roberts
3
Liu, Hongyan
3
Lok, Peter
3
Midha, Vishal
3
Sparks, Beverley
3
Sullivan, Nicholas
3
Ullrich, Sebastian
3
Ye, Qiang
3
Ali Ahani
2
Bilgihan, Anil
2
Borghi, Matteo
2
Carrera, Clara
2
Cenfetelli, Ronald T.
2
Chatterjee, Swagato
2
Cobanoglu, Cihan
2
Dens, Nathalie
2
Elwalda, Abdulaziz
2
Esmaeili, Leila
2
Fan, Weiguo
2
Fang, Xiao
2
Furner, Christopher P.
2
Gottschlich, Jörg
2
Gross, Rainer
2
Grottke, Michael
2
Gu, Bin
2
Guerreiro, João Pedro Silva Martins
2
Guo, Junpeng
2
Hill, Shawndra
2
Hinz, Oliver
2
Jha, Subhash
2
Jia, Susan
2
Jiang, Yuanchun
2
more ...
less ...
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Fake or credible? : antecedents and consequences of perceived credibility in exaggerated online reviews
Román, Sergio
;
Riquelme, Isabel P.
;
Iacobucci, Dawn
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534117
Saved in:
2
Content analysis of fake consumer reviews by survey-based text categorization
Moon, Sangkil
;
Kim, Moon-Yong
;
Iacobucci, Dawn
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
2
,
pp. 343-364
Persistent link: https://www.econbiz.de/10012591035
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->