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~person:"Iyer, Gopalkrishnan R."
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Iyer, Gopalkrishnan R.
Plassmann, Hilke
50
Kenning, Peter
17
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8
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5
Karmarkar, Uma R.
5
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Journal of Business Research
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Journal of business research : JBR
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The relative strength of affective commitment in securing loyalty in service relationships
Evanschitzky, Heiner
;
Iyer, Gopalkrishnan R.
; …
- In:
Journal of Business Research
59
(
2006
)
12
,
pp. 1207-1213
Persistent link: https://www.econbiz.de/10005473772
Saved in:
2
The relative strength of affective commitment in securing loyalty in service relationships
Evanschitzky, Heiner
;
Iyer, Gopalkrishnan R.
; …
- In:
Journal of business research : JBR
59
(
2006
)
12
,
pp. 1207-1213
Persistent link: https://www.econbiz.de/10007383392
Saved in:
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