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~person:"Jacobs, Laurence W."
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Jacobs, Laurence W.
Samli, A. Coskun
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International marketing ; Vol. 2
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Journal of global marketing
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ECONIS (ZBW)
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Developing global products and marketing strategies : a construct and a research agenda
Wills, James R.
;
Samli, A. Coskun
;
Jacobs, Laurence W.
-
2008
Persistent link: https://www.econbiz.de/10003655925
Saved in:
2
Developing global products and marketing strategies : a rejoinder
Samli, A. Coskun
;
Wills, James R.
;
Jacobs, Laurence W.
-
2008
Persistent link: https://www.econbiz.de/10003655932
Saved in:
3
Pricing practices of American multinational firms : standardization vs. localization dichotomy
Samli, A. Coskun
- In:
Journal of global marketing
8
(
1994
)
2
,
pp. 51-73
Persistent link: https://www.econbiz.de/10001178338
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