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~person:"Jacoby, Jacob"
~subject:"Konsumentenverhalten"
~subject:"Vereinigte Staaten"
~type_genre:"Collection of articles written by one author"
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Konsumentenverhalten
Vereinigte Staaten
Consumer behaviour
9
Theorie
8
Theory
8
Kaufentscheidung
2
Markenrecht
2
Purchase decision
2
Trademark law
2
Advertising effects
1
Advertising regulation
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Information behaviour
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Perception
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Jacoby, Jacob
Sheth, Jagdish N.
49
Holbrook, Morris B.
14
Belk, Russell W.
11
Bettman, James R.
7
Krishnan, Balaji C.
4
Wind, Yoram
3
Abeler, Johannes
2
Achtnicht, Martin
2
Benlian, Alexander
2
Christensen, Glenn L.
2
Herrmann, Andreas
2
Kahn, Barbara E.
2
Lutz, Richard J.
2
Maas, Peter
2
Spann, Martin
2
Zaltman, Gerald
2
Abedin, Annas
1
Addis, Michela
1
Ahrend, Nadine
1
Akca, Selin
1
Alba, Joseph W.
1
Albers, Sönke
1
Alexandrova, Maria
1
Altmann, Michael
1
Amirpur, Miglena
1
Anderl, Eva Maria
1
Andersen, Laura Mørch
1
Arts, Joseph Willem Cornelius
1
Asgary, Nader
1
Askegaard, Søren
1
Barabba, Vincent P.
1
Barenstein, Matias
1
Barwitz, Niklas
1
Baum, Chad M.
1
Becker, Gary Stanley
1
Bergemann, Dirk
1
Bergstresser, Daniel
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Legends in consumer behavior
9
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All
ECONIS (ZBW)
9
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1
The early years: attitudes, brand loyalty, and perceived risk
Jacoby, Jacob
;
Holbrook, Morris B.
;
Buck, Meera J.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444678
Saved in:
2
The early years: information overload and quality perception
Jacoby, Jacob
;
Maheswaran, Durairaj
;
Haugtvedt, Curtis P.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444686
Saved in:
3
The fourth P: advertising and personal selling
Jacoby, Jacob
;
Solomon, Michael R.
;
Mick, David Glen
-
2015
Persistent link: https://www.econbiz.de/10011444692
Saved in:
4
Helping define the field and expand its horizons
Jacoby, Jacob
;
Zaltman, Gerald
;
Jacobs, Rick
; …
-
2015
Persistent link: https://www.econbiz.de/10011444643
Saved in:
5
Legal considerations applying to consumer decision making and purchase behavior - part 1
Jacoby, Jacob
;
Swann, Jerre B.
;
Krishna, Aradhna
; …
-
2015
Persistent link: https://www.econbiz.de/10011444742
Saved in:
6
Legal considerations applying to consumer decision making and purchase behavior - part 2
Jacoby, Jacob
;
Craig, C. S.
;
Malhotra, Naresh K.
-
2015
Persistent link: https://www.econbiz.de/10011444749
Saved in:
7
Legends in consumer behavior: Jacob Jacoby
Jacoby, Jacob
-
2015
Persistent link: https://www.econbiz.de/10011413983
Saved in:
8
Methods and measures: selected papers
Jacoby, Jacob
;
Mazursky, David
;
Silberer, Günter
;
Roth …
-
2015
Persistent link: https://www.econbiz.de/10011444753
Saved in:
9
Pre-decision information accessing and behavioral process technology (BPT)
Jacoby, Jacob
;
Brinberg, David
;
Herr, Paul M.
-
2015
Persistent link: https://www.econbiz.de/10011444698
Saved in:
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