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~person:"Japutra, Arnold"
~subject:"Satisfaction"
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Japutra, Arnold
Schöb, Ronnie
15
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9
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8
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7
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Asia-Pacific journal of business administration
1
Journal of business research : JBR
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ECONIS (ZBW)
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1
Responsible and active brand
personality
: on the relationships with brand experience and key relationship constructs
Japutra, Arnold
;
Molinillo, Sebastian
- In:
Journal of business research : JBR
99
(
2019
),
pp. 464-471
Persistent link: https://www.econbiz.de/10012023686
Saved in:
2
The impact of brand logo identification and brand logo benefit on Indonesian consumers’ relationship quality
Japutra, Arnold
;
Keni, Keni
;
Bang, Nguyen
- In:
Asia-Pacific journal of business administration
7
(
2015
)
3
,
pp. 237-252
Persistent link: https://www.econbiz.de/10011471613
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