//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Jayawardena, Nirma Sadamali"
~person:"Roy, Subhadip"
~person:"Taha, Zahari"
~subject:"Bibliometrics"
~subject:"India"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Conceptual Model"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Bibliometrics
India
Conceptual model
6
Indien
4
conceptual model
4
Consumer behaviour
3
Konsumentenverhalten
3
Qualitative research
3
Advertising effects
2
Celebrity endorsements
2
Marketing management
2
Marketingmanagement
2
Modified stage-gate system
2
Qualitative Methode
2
Qualitative method
2
Werbewirkung
2
virtual product development
2
Advertising
1
Bibliometrie
1
Brand image
1
Brand management
1
COVID-19
1
Celebrity endorsement
1
Celebrity-Werbung
1
Communication
1
Conceptual Model
1
Consumer attitude
1
Consumer behavior
1
Coronavirus
1
Dienstleistungsmanagement
1
Dienstleistungsmarketing
1
Dienstleistungsqualität
1
Dienstleistungssektor
1
Elaboration likelihood model
1
Elderly citizens
1
Elderly people
1
Focus group discussion
1
International marketing
1
International marketing strategies
1
Internationales Marketing
1
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Language
All
English
5
Author
All
Jayawardena, Nirma Sadamali
Roy, Subhadip
Taha, Zahari
Jain, Varsha
4
Akpinar, Hatice
1
Behl, Abhishek
1
Biscaia, Rui
1
Boer, Luitzen de
1
Conduit, Jodie
1
D'Amours, Sophie
1
Damle, Neha
1
De Santa-Eulalia, Luis Antonio
1
Desai, Jay
1
Desai, Rajesh
1
Doyle, Jason P.
1
Fet, Annik Maherholm
1
Frayret, Jean-Marc
1
Ganesh B. E.
1
Garg, Akanksha
1
Gupta, Mansi
1
Igarashi, Mieko
1
Jagani, Kyati
1
Jha, Kumar Neeraj
1
Joshi, Rakesh Mohan
1
Kim, Sarah
1
Kitchen, Philip J.
1
Kouznetsov, Alex
1
Kumar, Avinash
1
Kumra, Rajeev
1
Lehoux, Nadia
1
McDonald, Heath
1
Nanyam, VPS Nihar
1
Pathak, Taral
1
Pathak-Shelat, Manisha
1
Pierce, Justin R.
1
Quach, Sara
1
Ranchhod, Ashok
1
Razzaq, Ali
1
Sanyal, Shamindra Nath
1
Singh, Ramendra
1
Sodhi, ManMohan S.
1
more ...
less ...
Published in...
All
Qualitative market research : an international journal
2
Health marketing quarterly
1
Journal of business research : JBR
1
The journal of product & brand management
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
"The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements : a conceptual review"
Jayawardena, Nirma Sadamali
;
Thaichon, Park
;
Quach, Sara
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014293927
Saved in:
2
Perceived consumption vulnerability of elderly citizens : a qualitative exploration of the construct and its consequences
Roy, Subhadip
;
Sanyal, Shamindra Nath
- In:
Qualitative market research : an international journal
20
(
2017
)
4
,
pp. 469-485
Persistent link: https://www.econbiz.de/10011814311
Saved in:
3
Communicating nutraceuticals : a multi-stakeholder perspective from a developing nation
Jain, Varsha
;
Roy, Subhadip
;
Damle, Neha
;
Jagani, Kyati
- In:
Health marketing quarterly
33
(
2016
)
3
,
pp. 239-254
Persistent link: https://www.econbiz.de/10011584750
Saved in:
4
Understanding meaning transfer in celebrity endorsements : a qualitative exploration
Jain, Varsha
;
Roy, Subhadip
- In:
Qualitative market research : an international journal
19
(
2016
)
3
,
pp. 266-286
Persistent link: https://www.econbiz.de/10011598407
Saved in:
5
Conceptualizing luxury buying behavior : the Indian perspective
Jain, Varsha
;
Roy, Subhadip
;
Ranchhod, Ashok
- In:
The journal of product & brand management
24
(
2015
)
3
,
pp. 211-228
Persistent link: https://www.econbiz.de/10011378279
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->