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~person:"Johnson, Lester W."
~person:"Sun, Gong"
~subject:"China"
~subject:"Chinese culture values"
~subject:"Cultural identity"
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China
Chinese culture values
Cultural identity
Consumer behaviour
8
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Beziehungsmarketing
3
Mobile phone
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Dienstleistungsqualität
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Kulturelle Identität
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Johnson, Lester W.
Sun, Gong
D'Alessandro, Steven
4
Ding, Shiqing
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Winzar, Hume
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Yang, Song
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International journal of consumer studies
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International journal of market research : JMRS ; the journal of the Market Research Society
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International marketing review
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ECONIS (ZBW)
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Exploring luxury value perceptions in China : direct and indirect effects
Sun, Gong
;
D'Alessandro, Steven
;
Johnson, Lester W.
- In:
International journal of market research : JMRS ; the …
58
(
2016
)
5
,
pp. 711-731
Persistent link: https://www.econbiz.de/10011625917
Saved in:
2
Traditional culture, political ideologies, materialism and luxury consumption in China
Sun, Gong
;
D'Alessandro, Steven
;
Johnson, Lester W.
- In:
International journal of consumer studies
38
(
2014
)
6
,
pp. 578-585
Persistent link: https://www.econbiz.de/10010509737
Saved in:
3
Do we measure what we expect to measure? : some issues in the measurement of culture in consumer research
Sun, Gong
;
D'Alessandro, Steven
;
Johnson, Lester W.
; …
- In:
International marketing review
31
(
2014
)
4
,
pp. 338-362
Persistent link: https://www.econbiz.de/10010388828
Saved in:
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