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~person:"Joireman, Jeff"
~person:"Rohmann, Elke"
~person:"Sauer, Nicola E."
~subject:"Brand management"
~subject:"Konsumentenverhalten"
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Brand management
Konsumentenverhalten
Consumer behaviour
4
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2
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2
Bibliometrics
1
Bibliometrie
1
Brand
1
Business ethics
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1
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1
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Joireman, Jeff
Rohmann, Elke
Sauer, Nicola E.
Sprott, David E.
23
Spangenberg, Eric R.
7
Herrmann, Andreas
4
Hollebeek, Linda D.
4
Czellar, Sandor
3
Liu, Richie L.
2
Manning, Kenneth C.
2
Schlager, Tobias
2
Smith, Ronn J.
2
Albrecht, Carmen-Maria
1
Bellis, Emanuel de
1
Berger, Axel
1
Berning, Joshua
1
Bi, Sheng
1
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1
Brady, Michael K.
1
Chandon, Pierre
1
Chouinard, Hayley H.
1
Clark, Moira K.
1
Devezer, Berna
1
Ding, William
1
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1
Hammedi, Wafa
1
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Kees, Jeremy
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Menidjel, Choukri
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Future-focused strategic marketing
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of retailing
1
Marketing letters : a journal of research in marketing
1
Psychology & marketing
1
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ECONIS (ZBW)
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1
Rebranding : review, conceptualization, and research propositions
Liu, Richie L.
;
Sprott, David E.
;
Joireman, Jeff
; …
- In:
Future-focused strategic marketing
,
(pp. 129-158)
.
2019
Persistent link: https://www.econbiz.de/10012165342
Saved in:
2
Adolescents' perceived brand deprivation stress and its implications for corporate and consumer well-being
Albrecht, Carmen-Maria
;
Sauer, Nicola E.
;
Sprott, David E.
- In:
Psychology & marketing
34
(
2017
)
8
,
pp. 807-822
Persistent link: https://www.econbiz.de/10011738100
Saved in:
3
The influence of trait and state narcissism on the uniqueness of mass-customized products
Bellis, Emanuel de
;
Sprott, David E.
;
Herrmann, Andreas
; …
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 162-172
Persistent link: https://www.econbiz.de/10011504992
Saved in:
4
Building consumer self-control : the effect of self-control exercises on impulse buying urges
Sultan, Abdullah J.
;
Joireman, Jeff
;
Sprott, David E.
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
1
,
pp. 61-72
Persistent link: https://www.econbiz.de/10009530127
Saved in:
5
Concern with immediate consequences magnifies the impact of compulsive buying tendencies on college students' credit card debt
Joireman, Jeff
;
Kees, Jeremy
;
Sprott, David E.
- In:
Journal of consumer affairs : official publication of …
44
(
2010
)
1
,
pp. 155-178
Persistent link: https://www.econbiz.de/10009531876
Saved in:
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