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~person:"Jones, J. Morgan"
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Jones, J. Morgan
Zufryden, Fred S.
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Journal of marketing research : JMR
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Adding explanatory variables to a consumer purchase behavior model : an exploratory study
Jones, J. Morgan
;
Zufryden, Fred S.
- In:
Journal of marketing research : JMR
17
(
1980
)
2
,
pp. 323-334
Persistent link: https://www.econbiz.de/10003174631
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