//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Kaiser, Harry M."
~subject:"Innovation management"
~subject:"United States"
~type:"book"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingmanagement"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Innovation management
United States
Marketing management
13
Marketingmanagement
13
Advertising
12
Werbung
12
Milchmarkt
11
Milk market
11
USA
8
Farm management
4
Landwirtschaftliche Betriebslehre
4
New York
4
Milchpolitik
3
Milk policy
3
1986-1992
2
Agrarprodukt
2
Agricultural product
2
Außenwirtschaftsförderung
2
Cheese
2
Gattungsmarke
2
Generic brand
2
Käse
2
Trade promotion
2
1975-1993
1
1984-1990
1
1984-1995
1
1986-1995
1
Advertising effects
1
Dairy industry
1
EU countries
1
EU-Staaten
1
Imperfect competition
1
Milchverarbeitung
1
Preisdifferenzierung
1
Price discrimination
1
Sales promotion
1
Unvollkommener Wettbewerb
1
Verkaufsförderung
1
Werbewirkung
1
more ...
less ...
Type of publication
All
Book / Working Paper
Article
4
Type of publication (narrower categories)
All
Graue Literatur
8
Non-commercial literature
8
Arbeitspapier
1
Systematic review
1
Working Paper
1
Übersichtsarbeit
1
Language
All
English
8
Author
All
Kaiser, Harry M.
Kotler, Philip
15
Hawkins, Del I.
8
Mothersbaugh, David L.
6
Perreault, William D.
6
Pfeffermann, Nicole
6
Armstrong, Gary
4
Best, Roger J.
4
Boyd, Harper W.
4
Brem, Alexander
4
Hartley, Robert F.
4
Herstatt, Cornelius
4
Keller, Kevin Lane
4
Lamb, Charles W.
4
McCarthy, Edmund Jerome
4
Anderson, Kym
3
Boone, Louis E.
3
Cannon, Joseph P.
3
Damania, Richard
3
Duncan, Delbert J.
3
Gatignon, Hubert A.
3
Gupta, Sunil
3
Jackson, Lee Ann
3
Korzenny, Betty Ann
3
Korzenny, Felipe
3
Kurtz, David L.
3
Newman, Bruce I.
3
Olson, Jerry C.
3
Peter, Jerome Paul
3
Rajagopal
3
Walters, David
3
Wilson, R. M. S.
3
Allen, Myria
2
Antwerpes, Sarah
2
Aumayr, Klaus J.
2
Baker, Michael J.
2
Bauer, Hans H.
2
Beckman, Theodore N.
2
Behl, Ramesh
2
Bolt, Gordon John
2
more ...
less ...
Institution
All
Cornell University / Department of Agricultural Economics
2
Published in...
All
NICPRE / National Institute for Commodity Promotion Research and Evaluation
6
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
3
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, Cornell University : RB
2
RB / Department of Agricultura, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
RB / Department of Agricultura, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
RB / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Commodity promotion programs in the United States
VandeKamp, Philip
;
Kaiser, Harry M.
-
1999
Persistent link: https://www.econbiz.de/10001391463
Saved in:
2
Impact of generic fluid milk and cheese advertising on dairy markets : 1984 - 98
Kaiser, Harry M.
-
1999
-
Rev
Persistent link: https://www.econbiz.de/10001439459
Saved in:
3
Determinants of temporal variations in advertising effectiveness
Chung, Chanjin
;
Kaiser, Harry M.
-
1998
Persistent link: https://www.econbiz.de/10000988401
Saved in:
4
Cornell Commodit Promotion Research Program : summary of recent research projects
Kaiser, Harry M.
;
Ferrero, Jennifer L.
-
1997
Persistent link: https://www.econbiz.de/10000967579
Saved in:
5
Impact of national generic dairy advertising on dairy markets, 1984 - 95
Kaiser, Harry M.
-
1996
Persistent link: https://www.econbiz.de/10000941310
Saved in:
6
An analysis of generic dairy promotion in the United States
Kaiser, Harry M.
-
1995
Persistent link: https://www.econbiz.de/10000915738
Saved in:
7
Evaluating US generic milk advertising effectiveness using an imperfect competition model
Suzuki, Nobuhiro
;
Kaiser, Harry M.
;
Lenz, John E.
; …
-
1993
Persistent link: https://www.econbiz.de/10000973195
Saved in:
8
Analysis of generic dairy advertising scenarios on retail, wholesale, and farm milk markets
Kaiser, Harry M.
;
Forker, Olan D.
-
1993
Persistent link: https://www.econbiz.de/10000862748
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->