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~person:"Kalliny, Morris"
~subject:"Arabische Staaten"
~type_genre:"Bibliografie"
~type_genre:"Thesis"
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Arabische Staaten
Advertising effects
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Arab countries
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Kulturelle Identität
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The impact of cultural and religious values on television and newspaper advertising content and appeal : a cross-cultural study of the United States and the Arab world
Kalliny, Morris
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2005
Persistent link: https://www.econbiz.de/10003952907
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