Kallman, Ernest A.; Reinharth, Leon; Jack Shapiro, H. - In: Planning Review 11 (1983) 5, pp. 34-36
Any planner who tries to begin the planning process in a company speedily runs into negative attitudes, excuses, and foot dragging. This problem is so prevalent that one of the major tasks of a corporate planner is to understand this resistance and to find successful countermeasures. These...