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~person:"Khare, Arpita"
~person:"Kumar, Vikas"
~person:"Mattila, Anna S."
~subject:"Online-Handel"
~type_genre:"Aufsatz in Zeitschrift"
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Online-Handel
Consumer behaviour
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India
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50
Relationship marketing
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Aufsatz in Zeitschrift
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Khare, Arpita
Kumar, Vikas
Mattila, Anna S.
Chung, Namho
11
Dennis, Charles
11
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11
Baier, Daniel
10
Forsythe, Sandra
10
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Journal of internet commerce
3
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2
Journal of international consumer marketing
2
Journal of retailing and consumer services
2
International journal of Indian culture and business management : IJICBM
1
International journal of business innovation and research : IJBIR
1
International journal of contemporary hospitality management
1
International journal of retail and distribution management
1
International journal of services and operations management : IJSOM
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Journal of hospitality marketing & management
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Journal of marketing analytics : JMA
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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ECONIS (ZBW)
21
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1
Investigating the impact of online brand communities on online customer engagement and brand loyalty
Gupta, Rajeev
;
Kumar, Vikas
;
Kaushik, Arun Kumar
; …
- In:
Journal of global marketing
36
(
2023
)
4
,
pp. 319-338
Persistent link: https://www.econbiz.de/10014390288
Saved in:
2
The online flow and its influence on awe experience : an AI-enabled e-tail service exploration
Khare, Arpita
;
Kautish, Pradeep
;
Khare, Anshuman
- In:
International journal of retail and distribution management
51
(
2023
)
6
,
pp. 713-735
Persistent link: https://www.econbiz.de/10014281100
Saved in:
3
The joint influence of the timing and framing of an online upselling message on consumer perceptions : the roles of construal level and reactance
Denizci Guillet, Basak
;
Mattila, Anna S.
;
Peng, Zixi
; …
- In:
International journal of contemporary hospitality management
34
(
2022
)
7
,
pp. 2516-2534
Persistent link: https://www.econbiz.de/10013412655
Saved in:
4
Web analytics applications, opportunities and challenges to online retail in India
Kumar, Vikas
;
Ayodeji, Ogunmola Gabriel
- In:
International journal of services and operations …
41
(
2022
)
4
,
pp. 463-485
Persistent link: https://www.econbiz.de/10013257550
Saved in:
5
E-retail factors for customer activation and retention : an empirical study from Indian e-commerce customers
Kumar, Vikas
;
Ayodeji, Ogunmola Gabriel
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012434257
Saved in:
6
Impact of marketing-mix, culture and experience as moderator to purchase intention and purchase decision for online music product in Indonesia
Kusumawati, Reni Diah
;
Oswari, Teddy
;
Yusnitasari, …
- In:
International journal of business innovation and …
25
(
2021
)
4
,
pp. 475-495
Persistent link: https://www.econbiz.de/10012612794
Saved in:
7
Multi-item scale development for online consumption emotion construct and psychometric evaluation for relationship marketing
Kautish, Pradeep
;
Sharma, Rajesh
;
Khare, Arpita
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 91-134
Persistent link: https://www.econbiz.de/10012515002
Saved in:
8
Examining the antecedents and consequences of customers' trust toward mobile retail apps in India
Kaushik, Arun Kumar
;
Mohan, Geetha
;
Kumar, Vikas
- In:
Journal of internet commerce
19
(
2020
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10012179609
Saved in:
9
Use of mobile apps in online shopping : scale development and validation
Khare, Arpita
;
Sarkar, Subhro
- In:
International journal of Indian culture and business …
20
(
2020
)
1
,
pp. 74-92
Persistent link: https://www.econbiz.de/10012205822
Saved in:
10
The impact of customer compassion on face-to-face and online complaints
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of hospitality marketing & management
29
(
2020
)
7
,
pp. 848-868
Persistent link: https://www.econbiz.de/10012312156
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