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~person:"Kim, Seongseop"
~person:"Ko, Eunju"
~person:"Verhoef, Peter C."
~subject:"Brand management"
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Article"
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Search: subject_exact:"Consumer Behaviour"
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Brand management
Internet marketing
Konsumentenverhalten
Consumer behaviour
121
Beziehungsmarketing
31
Relationship marketing
31
Markenführung
26
Luxury goods
22
Luxusgüter
22
Fashion
20
Mode
20
Online-Marketing
16
Customer satisfaction
14
Holiday behaviour
14
Kundenzufriedenheit
14
Urlaubsverhalten
14
Brand
13
Brand image
13
Einzelhandel
13
Markenimage
13
Marketing management
13
Marketingmanagement
13
Retail trade
13
Coronavirus
12
Customer value
12
Kundenwert
12
Markenartikel
11
COVID-19
9
Social Web
9
Social web
9
South Korea
9
Südkorea
9
China
8
Distribution channel
8
Online retailing
8
Online-Handel
8
Tourism
8
Tourismus
8
Vertriebsweg
8
Advertising effects
7
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Undetermined
83
Free
2
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Article
Book / Working Paper
2
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Article in journal
Article
Aufsatz in Zeitschrift
121
Aufsatz im Buch
2
Book section
2
Conference paper
1
Konferenzbeitrag
1
Language
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English
120
German
1
Author
All
Kim, Seongseop
Ko, Eunju
Verhoef, Peter C.
Han, Heesup
114
Mattila, Anna S.
98
Lusk, Jayson L.
74
Phau, Ian
73
Gierl, Heribert
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Loureiro, Sandra Maria Correia
61
Nayga, Rodolfo M.
60
Septianto, Felix
59
Grewal, Dhruv
57
Jang, Soocheong
57
Belk, Russell W.
54
Paul, Justin
53
Herrmann, Andreas
50
Walsh, Gianfranco
48
Bagozzi, Richard P.
47
Laroche, Michel
47
Kim, Jungkeun
45
Hollebeek, Linda D.
44
Pelsmacker, Patrick de
44
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
39
Das, Gopal
39
Rajagopal
38
Thaichon, Park
38
Ko, Yong Jae
37
Vrontis, Demetris
37
Park, Jungkun
36
Wiedmann, Klaus-Peter
36
Wong, IpKin Anthony
36
Wu, Luorong
36
Hyun, Sunghyup Sean
35
Moschis, George P.
35
Bruwer, Johan
34
Dens, Nathalie
34
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Journal of business research : JBR
24
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
International journal of hospitality management
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of retailing
6
Journal of travel and tourism marketing
6
Asia Pacific journal of marketing and logistics
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
International journal of advertising : the quarterly review of marketing communications
3
International journal of advertising : the review of marketing communications
3
International journal of contemporary hospitality management
3
Journal of marketing
3
Journal of the Academy of Marketing Science
3
Journal of destination marketing & management
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of interactive marketing
2
Journal of vacation marketing : an international journal
2
Marketing letters : a journal of research in marketing
2
Psychology & marketing
2
Cross-cultural buyer behavior
1
European journal of marketing
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
International journal of consumer studies
1
International journal of management reviews : IJMR
1
International marketing review
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of advertising
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of retailing and consumer services
1
Journal of service research : JSR
1
Journal of strategic marketing
1
Journal of vacation marketing
1
MSI reports : working paper series
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
Tourism economics : the business and finance of tourism and recreation
1
Tourism review
1
Universia business review : UBR
1
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ECONIS (ZBW)
121
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1
The impact of COVID-19 on consumer evaluation of authentic advertising messages
Park, Jooyoung
;
Kim, Jungkeun
;
Lee, Daniel C.
;
Kim, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012796063
Saved in:
2
Veganism, a new hotel paradigm : exploring the attributes of vegan-friendly hotels and guest approach behaviors
Yu, Jongsik
;
Kim, Seongseop
;
Baah, Nancy Grace
;
Han, Heesup
- In:
International journal of hospitality management
117
(
2024
),
pp. -11
Persistent link: https://www.econbiz.de/10014457839
Saved in:
3
The effect of luxury brand erotic capital on luxury brand consumption value and purchase intention : focus on VIP customers
Pang, Wonbae
;
Ko, Eunju
;
Cho, Minjung
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 123-142
Persistent link: https://www.econbiz.de/10014511622
Saved in:
4
Do cultural and individual values influence sustainable tourism and pro-environmental behavior? : focusing on Chinese millennials
Davari, Dori
;
Nosrati, Saeid
;
Kim, Seongseop
- In:
Journal of travel and tourism marketing
41
(
2024
)
4
,
pp. 559-577
Persistent link: https://www.econbiz.de/10014513668
Saved in:
5
Threat-induced sustainability : how COVID-19 has affected sustainable behavioral intention and sustainable hotel brand choice
Kim, Seongseop
;
Kim, Jungkeun
;
Lee, Jacob C.
;
Park, Jinah
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
3
,
pp. 501-515
Persistent link: https://www.econbiz.de/10014633597
Saved in:
6
Does central bank digital currency (CBDC) payment create the opportunity for the tourism industry?
Kim, Jinkyung Jenny
;
Kim, Seongseop
;
Hailu, Tadesse Bekele
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
6
,
pp. 1113-1129
Persistent link: https://www.econbiz.de/10014633848
Saved in:
7
Omni-channel retailing : some reflections
Verhoef, Peter C.
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 608-616
Persistent link: https://www.econbiz.de/10012608881
Saved in:
8
Music-induced tourism : Korean pop (K-pop) music consumption values and their consequences
Kim, Seongseop
;
Kim, Sangkyun
;
Wong, Antony King Fung
- In:
Journal of destination marketing & management
30
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014458624
Saved in:
9
The market for privacy : understanding how consumers trade off privacy practices
Eggers, Felix
;
Beke, Frank T.
;
Verhoef, Peter C.
; …
- In:
Journal of interactive marketing
58
(
2023
)
4
,
pp. 341-360
Persistent link: https://www.econbiz.de/10014424484
Saved in:
10
The effects of brand collaboration with the online game on customer equity and purchase intention : moderating effect of fashion brand type
Kim, Sang Jin
;
Yoo, Jiwon
;
Ko, Eunju
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2282-2299
Persistent link: https://www.econbiz.de/10014430228
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