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~person:"Kolos, Krisztina"
~person:"Susanti, Vonny"
~subject:"Brand management"
~subject:"Deutschland"
~subject:"customer loyalty"
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Brand management
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customer loyalty
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Kolos, Krisztina
Susanti, Vonny
Fang, Hanming
7
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7
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7
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Corporate reputation review
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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ECONIS (ZBW)
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Assessing antecedents of loyalty in the industrial relationship model : an examination of base model constituents and moderators
Samudro, Andreas
;
Susanti, Vonny
- In:
Journal of relationship marketing : innovations and …
21
(
2022
)
4
,
pp. 255-284
Persistent link: https://www.econbiz.de/10013463242
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2
Assessing the role of corporate reputation on brand satisfaction : a study of chemical industry
Susanti, Vonny
;
Samudro, Andreas
- In:
Corporate reputation review
25
(
2022
)
2
,
pp. 122-138
Persistent link: https://www.econbiz.de/10013279493
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