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~person:"Korneliussen, Tor"
~subject:"Messe"
~subject:"Relationship marketing"
~type_genre:"Article in journal"
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Messe
Relationship marketing
Performance measurement
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Performance-Messung
2
Trade fair
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Emerging economies
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Firm performance
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Schwellenländer
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Korneliussen, Tor
Penzkofer, Horst
7
Bathelt, Harald
5
Moutinho, Victor Ferreira
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Silva, Pedro Mendonça
4
Tafesse, Wondwesen
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Farhangmehr, Minoo
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Geldres-Weiss, Valeska V.
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Golfetto, Francesca
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Gopalakrishna, Srinath
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Rinallo, Diego
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Sarmento, Maria
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Simões, Cláudia
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Täger, Uwe Christian
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Vale, Vera Teixeira
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Weitzel, Günter
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Bello, Daniel C.
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Edward, Manoj
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Lin, Yeqiang
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Luo, Qiuju
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Monreal-Pérez, Joaquín
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International journal of emerging markets
1
Journal of promotion management : JPM
1
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ECONIS (ZBW)
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Managing trade show campaigns : why managerial responsibilities matter?
Tafesse, Wondwesen
;
Korneliussen, Tor
- In:
Journal of promotion management : JPM
18
(
2012
)
2
,
pp. 236-253
Persistent link: https://www.econbiz.de/10009560047
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2
The dimensionality of trade show performance in an emerging market
Tafesse, Wondwesen
;
Korneliussen, Tor
- In:
International journal of emerging markets
6
(
2011
)
1
,
pp. 38-49
Persistent link: https://www.econbiz.de/10009155478
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