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~person:"Kurtz, David L."
~subject:"Innovation management"
~subject:"United States"
~type:"book"
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Innovation management
United States
Marketing management
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Marketing
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USA
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Hand- und Lehrbücher, Nachschlagewerke
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Kurtz, David L.
Kotler, Philip
15
Hawkins, Del I.
8
Kaiser, Harry M.
8
Mothersbaugh, David L.
6
Perreault, William D.
6
Pfeffermann, Nicole
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Armstrong, Gary
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Best, Roger J.
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Boyd, Harper W.
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Brem, Alexander
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Hartley, Robert F.
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Herstatt, Cornelius
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Lamb, Charles W.
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McCarthy, Edmund Jerome
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Anderson, Kym
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Boone, Louis E.
3
Cannon, Joseph P.
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Damania, Richard
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Duncan, Delbert J.
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Gatignon, Hubert A.
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Gupta, Sunil
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Jackson, Lee Ann
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Korzenny, Betty Ann
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Korzenny, Felipe
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Newman, Bruce I.
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Olson, Jerry C.
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Peter, Jerome Paul
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Rajagopal
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Walters, David
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Wilson, R. M. S.
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Allen, Myria
2
Antwerpes, Sarah
2
Aumayr, Klaus J.
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Baker, Michael J.
2
Bauer, Hans H.
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Beckman, Theodore N.
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ECONIS (ZBW)
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Principles of contemporary marketing
Kurtz, David L.
-
2008
-
Intern. student ed
Persistent link: https://www.econbiz.de/10013485443
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2
Contemporary marketing
Boone, Louis E.
;
Kurtz, David L.
-
2002
-
[2002 ed.]
Persistent link: https://www.econbiz.de/10001616372
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3
Marketing
Kurtz, David L.
;
Boone, Louis E.
-
1984
Persistent link: https://www.econbiz.de/10003499270
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