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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Consumer communities do well, but will they do good? : a study of participation in distributed computing projects
Thompson, Scott A.
;
Kim, Molan
;
Loveland, James M.
; …
- In:
Journal of interactive marketing : a quarterly …
37
(
2017
),
pp. 32-43
Persistent link: https://www.econbiz.de/10011658341
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