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~person:"Lahuerta Otero, Eva"
~person:"Marcon, Margarete de Fátima"
~type_genre:"Conference paper"
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Beziehungsmarketing
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Consumer behaviour
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E-commerce
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Electronic Commerce
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Online retailing
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Online-Handel
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Lahuerta Otero, Eva
Marcon, Margarete de Fátima
Alfina
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Business horizons
1
International journal of quality and service sciences
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ECONIS (ZBW)
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Nonlinear impact of online retail characteristics on customer satisfaction and loyalty
Tontini, Gerson
;
Silva, Júlio Cesar da
;
Beduschi, …
- In:
International journal of quality and service sciences
7
(
2015
)
2/3
,
pp. 152-169
Persistent link: https://www.econbiz.de/10011400401
Saved in:
2
Click-and-mortar SMEs : attracting customers to your website
Lahuerta Otero, Eva
;
Muñoz Gallego, Pablo A.
;
Pratt, …
- In:
Business horizons
57
(
2014
)
6
,
pp. 729-736
Persistent link: https://www.econbiz.de/10010433297
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