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Collaboration between sales and marketing, market orientation and business performance in business-to-business organisations
Le Meunier-FitzHugh, Kenneth
;
Lane, Nikala
- In:
Strategic sales and strategic marketing
,
(pp. 103-118)
.
2011
Persistent link: https://www.econbiz.de/10008798054
Saved in:
2
Collaboration between sales and marketing, market orientation and business performance in business-to-business organisations
Le Meunier-FitzHugh, Kenneth
;
Lane, Nikala
- In:
Journal of strategic marketing
17
(
2009
)
3/4
,
pp. 291-306
Persistent link: https://www.econbiz.de/10003887651
Saved in:
3
Collaboration between sales and marketing, market orientation and business performance in business-to-business organisations
Le Meunier-Fitzhugh, Kenneth
;
Lane, Nikala
- In:
Journal of strategic marketing
17
(
2009
)
3
,
pp. 291-306
Persistent link: https://www.econbiz.de/10008306767
Saved in:
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