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~person:"Lee, Seung Hwan Mark"
~source:"econis"
~subject:"Bekleidungsindustrie"
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Bekleidungsindustrie
Fashion
3
Mode
3
Textile distribution
3
Textilhandel
3
Clothing industry
2
Consumer behaviour
2
Fast fashion
2
Konsumentenverhalten
2
Sustainable fashion
2
Comsumption context
1
Consumption vision
1
Contextual cue
1
Disposal behaviour
1
EWOM
1
Einzelhandel
1
Fashion consumers
1
Fashion haul
1
Fashion industry
1
Fashion influencers
1
Influencer marketing
1
Internet marketing
1
LIWC
1
Leximancer
1
Market segmentation
1
Marktsegmentierung
1
Nachhaltiger Konsum
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Online retailing
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Online-Handel
1
Online-Marketing
1
Processing styles
1
Product display
1
Retail trade
1
Segmentation
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Social Web
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Social web
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Sustainable consumption
1
Sustainable product
1
Viral marketing
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Virales Marketing
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Lee, Seung Hwan Mark
Choi, Tsan-Ming
6
Henninger, Claudia E.
5
Goworek, Helen
4
Ahmed, Jashim Uddin
3
Alevizou, Panayiota J.
3
Caniato, Federico
3
Caridi, Maria
3
Kautish, Pradeep
3
Moretto, Antonella
3
Silva, Emmanuel Sirimal
3
Swoboda, Bernhard
3
Alptekinoglu, Aydin
2
Arrigo, Elisa
2
Atik, Deniz
2
Bennur, Shubha
2
Bergqvist, Rickard
2
Breuer, Peter
2
Cant, Michael C.
2
Cauberghe, Verolien
2
Chan, Hau Ling
2
Chen, Lei
2
Corvellec, Hervé
2
Dabija, Dan Cristian
2
Davis, Lizhu
2
Eltze, Christoph
2
Ertekin, Zeynep Ozdamar
2
Foscht, Thomas
2
Gee, Liz
2
Guo, Shu
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Haines, Shelley
2
Hassani, Hossein
2
Hefer, Yolandé
2
Huong, Hà
2
Islam, Muhammad Azizul
2
Jin, Byoungho
2
Kerner, Jürgen
2
Lee, Ha Kyung
2
Li, Yongjian
2
Lindroth, Erica
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Journal of fashion marketing and management
2
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ECONIS (ZBW)
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Social media fashion influencer eWOM communications : understanding the trajectory of sustainable fashion conversations on YouTube fashion haul videos
Haines, Shelley
;
Fares, Omar H.
;
Mohan, Myuri
;
Lee, …
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 1027-1046
Persistent link: https://www.econbiz.de/10014430536
Saved in:
2
One size fits all? : segmenting consumers to predict sustainable fashion behavior
Haines, Shelley
;
Lee, Seung Hwan Mark
- In:
Journal of fashion marketing and management
26
(
2022
)
2
,
pp. 383-398
Persistent link: https://www.econbiz.de/10013162366
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