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~person:"Malhotra, Naresh K."
~person:"Shaw, Eric H."
~source:"econis"
~subject:"Market research"
~type_genre:"Textbook"
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Marketing research : an applied approach
Malhotra, Naresh K.
;
Birks, David F.
;
Wills, Peter
-
2012
-
4. [European] ed.
Persistent link: https://www.econbiz.de/10009570771
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Marketing research : an applied approach
Malhotra, Naresh K.
;
Birks, David F.
-
2007
-
3. European Ed.
Persistent link: https://www.econbiz.de/10013481948
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