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~person:"Martín Herrán, Guiomar"
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Martín Herrán, Guiomar
Taboubi, Sihem
21
Zaccour, Georges
12
Martín-Herrán, Guiomar
7
Benchekroun, Hassan
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Dantas, Danilo C.
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Ingene, Charles A.
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Pineau, Pierre-Olivier
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MARTÍN-HERRÁN, GUIOMAR
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Ngendakuriyo, Fabien
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European journal of operational research : EJOR
2
International game theory review
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Journal of economic dynamics & control
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ECONIS (ZBW)
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1
Price coordination in distribution channels : a dynamic perspective
Martín Herrán, Guiomar
;
Taboubi, Sihem
- In:
European journal of operational research : EJOR
240
(
2015
)
2
,
pp. 401-414
Persistent link: https://www.econbiz.de/10010486236
Saved in:
2
Dual role of price and myopia in a marketing channel
Martín Herrán, Guiomar
;
Taboubi, Sihem
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
219
(
2012
)
2
,
pp. 284-295
Persistent link: https://www.econbiz.de/10009514352
Saved in:
3
Could myopic pricing be a strategic choice in marketing channels? : a game theoretic analysis
Benchekroun, Hassan
;
Martín Herrán, Guiomar
;
Taboubi, …
- In:
Journal of economic dynamics & control
33
(
2009
)
9
,
pp. 1699-1718
Persistent link: https://www.econbiz.de/10003875355
Saved in:
4
Shelf-space allocation and advertising decisions in the marketing channel : a differential game approach
Martín Herrán, Guiomar
;
Taboubi, Sihem
- In:
International game theory review
7
(
2005
)
3
,
pp. 313-330
Persistent link: https://www.econbiz.de/10003192678
Saved in:
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