//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"McClelland, Gary H."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Spiller, Stephen A"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
1
Experiment
1
False-positive psychology
1
Ganzzahlige Optimierung
1
Integer programming
1
Konsumentenverhalten
1
Market research
1
Marktforschung
1
Median splits
1
Statistical power
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
McClelland, Gary H.
Spiller, Stephen A.
29
Lynch, John G.
8
Fitzsimons, Gavan J.
6
Jiang, Li
4
Spiller, Stephen A
4
Zammit, Alessandra
4
Baglioni, Anthony J.
3
Carlin, Bruce I.
3
Dalton, Amy N.
3
McClelland, Gary
3
Mick, David Glen
3
Netemeyer, Richard G.
3
Spiller, Stephen
3
Carlin, Bruce Ian
2
Greenberg, Adam Eric
2
Irwin, Julie R.
2
Lynch Jr, John G
2
Shu, Suzanne B.
2
Arentze, Theo
1
Ariely, Dan
1
Baker, Tom
1
Belogolova, Lena
1
Dalton, Amy N
1
Dellaert, Benedict G. C.
1
Dias, Rodrigo S.
1
Diehl, Kristin
1
Donkers, Bas
1
Fast, Nathanael J.
1
Fitzsimons, Gavan J
1
Hershfield, Hal
1
Häubl, Gerald
1
Irwin, Julie Richt
1
John G. Lynch Jr.
1
Johnson, Heidi
1
Karmarkar, Uma R.
1
Lamberton, Cait
1
Li, Jiang
1
Maglio, Sam J.
1
McClelland, Gary H
1
more ...
less ...
Published in...
All
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of marketing research : JMR
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Median splits, type II errors, and fals-positive consumer psychology : don't fight the power
McClelland, Gary H.
;
Lynch, John G.
;
Irwin, Julie Richt
; …
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
4
,
pp. 679-689
Persistent link: https://www.econbiz.de/10011411581
Saved in:
2
Spotlights, floodlights, and the magic number zero : simple effects tests in moderated regression
Spiller, Stephen A.
;
Fitzsimons, Gavan J.
;
Lynch, John G.
; …
- In:
Journal of marketing research : JMR
50
(
2013
)
2
,
pp. 277-288
Persistent link: https://www.econbiz.de/10009737766
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->