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~person:"Melewar, T. C."
~subject:"Place marketing"
~type_genre:"Article in journal"
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Place marketing
Standortmarketing
6
Brand image
4
Brand management
4
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4
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4
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4
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4
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3
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6
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Melewar, T. C.
Bang, Nguyen
5
Warnaby, Gary
5
Dinnie, Keith
4
Foroudi, Mohammad Mahdi
4
Foroudi, Pantea
4
Hanna, Sonya
4
Lucarelli, Andrea
4
Medway, Dominic
4
Rowley, Jennifer
4
Skinner, Heather
4
Stylidis, Dimitrios
4
Bose, Sunny
3
Gupta, Suraksha
3
Hultman, Magnus
3
Reynolds, Laura
3
Roy, Sanjit
3
Biran, Avital
2
Brown, Stephen
2
Bruwer, Johan
2
Campelo, Adriana
2
Cassinger, Cecilia
2
Charters, Steve
2
Dennis, Charles
2
Doering, Heike
2
Gertner, Rosane K.
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Giovanardi, Massimo
2
Hamzaoui-Essoussi, Leila
2
Heslop, Louise A.
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Jaffe, Eugene D.
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Koenig-Lewis, Nicole
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Nadeau, John
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O'Reilly, Norm
2
Papadopoulos, Nicolas G.
2
Peattie, Kenneth J.
2
Peluso, Alessandro M.
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Pino, Giovanni
2
Rinaldi, Chiara
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Scott, Noel
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Journal of business research : JBR
2
Journal of destination marketing & management
1
Journal of vacation marketing : an international journal
1
Marketing intelligence & planning
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Qualitative market research : an international journal
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ECONIS (ZBW)
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1
Exploring Czechs' and Greeks' mental associations of London : a tourist destination or a place to live in?
Stylidis, Dimitrios
;
Cherifi, Barbora
;
Melewar, T. C.
- In:
Journal of destination marketing & management
19
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012548402
Saved in:
2
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
3
Promissing the dream : changing destination image of London through the effect of website place
Foroudi, Pantea
;
Akarsu, Tugra Nazlil
;
Ageeva, Elena
; …
- In:
Journal of business research : JBR
83
(
2018
),
pp. 97-110
Persistent link: https://www.econbiz.de/10011775953
Saved in:
4
Country branding emerging from citizens' emotions and the perceptions of competitive advantage : the case of Malaysia
Norbani Che Ha
;
Bang, Nguyen
;
Wan Kalthom Yahya
; …
- In:
Journal of vacation marketing : an international journal
22
(
2016
)
1
,
pp. 13-28
Persistent link: https://www.econbiz.de/10011539975
Saved in:
5
Place-based brand experience, place attachment and loyalty
Cardinale, Sylvia
;
Bang, Nguyen
;
Melewar, T. C.
- In:
Marketing intelligence & planning
34
(
2016
)
3
,
pp. 302-317
Persistent link: https://www.econbiz.de/10011570770
Saved in:
6
Place brand management : strategic marketing of cities, regions and nations
Melewar, T. C.
(
ed.
);
Dennis, Charles
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011598698
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