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~person:"Michelis, Daniel"
~subject:"Brand image"
~subject:"Internet"
~subject:"Social Media"
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Brand image
Internet
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Social Web
8
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8
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3
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3
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3
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3
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3
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Charlene Li
2
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Josh Bernoff
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German
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Michelis, Daniel
Sabatini, Fabio
10
Bauernschuster, Stefan
9
Falck, Oliver
9
Castronova, Edward
8
Loureiro, Sandra Maria Correia
8
Schivinski, Bruno
8
Theobald, Elke
8
Woessmann, Ludger
8
Bell, Mark W.
7
Kucharska, Wioleta
7
Ranfagni, Silvia
7
Wagner, Gert G.
7
Becker, Kip
6
Bruhn, Manfred
6
Clement, Reiner
6
Herstatt, Cornelius
6
Hollebeek, Linda D.
6
Kreutzer, Ralf T.
6
Kumar, Jitender
6
Leimeister, Jan Marco
6
Ozuem, Wilson
6
Rita, Paulo
6
Sarracino, Francesco
6
Schreiber, Dirk
6
Smith, Michael D.
6
Usman, Osly
6
Danaher, Brett
5
Dwivedi, Yogesh Kumar
5
Engelien, Martin
5
Krcmar, Helmut
5
Kucuk, S. Umit
5
Kumar, Vikas
5
Kummer, Michael E.
5
Peitz, Martin
5
Telang, Rahul
5
Tuten, Tracy L.
5
Wallace, Elaine
5
Aslam, Wajeeha
4
Belleflamme, Paul
4
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Social-Media-Handbuch : Theorien, Methoden, Modelle
3
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ECONIS (ZBW)
5
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1
Social Media Handbuch : Theorien, Methoden, Modelle und Praxis
Michelis, Daniel
(
ed.
);
Schildhauer, Thomas
(
ed.
)
-
2015
-
3., aktualisierte und erweiterte Auflage
Persistent link: https://www.econbiz.de/10013544068
Saved in:
2
Social-Media-Handbuch : Theorien, Methoden, Modelle
Michelis, Daniel
(
ed.
);
Schildhauer, Thomas
(
contributor
)
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008771421
Saved in:
3
Here Comes Everybody (Clay Shirky)
Michelis, Daniel
- In:
Social-Media-Handbuch : Theorien, Methoden, Modelle
,
(pp. 105-120)
.
2010
Persistent link: https://www.econbiz.de/10008771534
Saved in:
4
Groundswell : Anwendungsfall MÄRZ München AG
Krake, Nicole
;
Resatsch, Florian
;
Schnitzenbaumer, Manuela
- In:
Social-Media-Handbuch : Theorien, Methoden, Modelle
,
(pp. 287-300)
.
2010
Persistent link: https://www.econbiz.de/10008771867
Saved in:
5
Groundswell (Charlene Li, Josh Bernoff)
Michelis, Daniel
- In:
Social-Media-Handbuch : Theorien, Methoden, Modelle
,
(pp. 204-217)
.
2010
Persistent link: https://www.econbiz.de/10008771874
Saved in:
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