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~person:"Moreau, C. Page"
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Product design
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Moreau, C. Page
Herrmann, Andreas
21
Sosa, Manuel
17
Verganti, Roberto
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Eppinger, Steven D.
15
Dell'Era, Claudio
14
Thisse, Jacques-François
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Anderson, Simon P.
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Ulrich, Karl T.
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Chhajed, Dilip
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Landwehr, Jan Rüdiger
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Chan, Tian Heong
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Mihm, Jürgen
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Toktay, L. Beril
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Chen, Ying-Ju
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Mital, Anil
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The journal of product innovation management : an international publication of the Product Development & Management Association
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of marketing
1
Journal of marketing research : JMR
1
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
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ECONIS (ZBW)
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Product aesthetics and the self
Herd, Kelly B.
;
Moreau, C. Page
- In:
The psychology of design : creating consumer appeal ; …
,
(pp. 287-298)
.
2016
Persistent link: https://www.econbiz.de/10011593205
Saved in:
2
Innovation aesthetics : the relationship between category cues, categorization certainty, and newness perceptions
Goode, Miranda R.
;
Dahl, Darren W.
;
Moreau, C. Page
- In:
The journal of product innovation management : an …
30
(
2013
)
2
,
pp. 192-208
Persistent link: https://www.econbiz.de/10009723196
Saved in:
3
Inviting the amateurs into the studio : understanding how consumer engagement in product design creates value
Moreau, C. Page
- In:
The journal of product innovation management : an …
28
(
2011
)
3
,
pp. 409-410
Persistent link: https://www.econbiz.de/10008991426
Saved in:
4
It's the thought (and the effort) that counts : how customizing for others differs from customizing for oneself
Moreau, C. Page
;
Bonney, Leff
;
Herd, Kelly B.
- In:
Journal of marketing
75
(
2011
)
5
,
pp. 120-133
Persistent link: https://www.econbiz.de/10009297014
Saved in:
5
To each his own? : how comparisons with others influence consumers’ evaluations of their self‐designed products
Moreau, C. Page
;
Herd, Kelly B.
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
5
,
pp. 806-819
Persistent link: https://www.econbiz.de/10003945174
Saved in:
6
Thinking inside the box : why consumers enjoy constrained creative experiences
Dahl, Darren W.
;
Moreau, C. Page
- In:
Journal of marketing research : JMR
44
(
2007
)
3
,
pp. 357-369
Persistent link: https://www.econbiz.de/10003547551
Saved in:
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