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~person:"Nath, Prithwiraj"
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Firm performance
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Marketing management
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Marketingmanagement
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Unternehmenserfolg
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Dynamic marketing capability
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International marketing
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Nath, Prithwiraj
Wenbin, Sun
6
Mu, Jifeng
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Joensuu-Salo, Sanna
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Ju, Min
3
Kashmiri, Saim
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Mishra, Saurabh
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Modi, Sachin B.
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Price, Joseph M.
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Ramanathan, Ramakrishnan
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Viljamaa, Anmari
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Xie, En
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Xiong, Guiyang
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Ahammad, Mohammad F.
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Ali, Sadaqat
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Ali, Shabahat
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Aziz, Nergis
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Cabiddu, Francesca
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Chen, Jun
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Darlin Apasrawirote
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Ding, Yuan
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Ding, Zhihua
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Donthu, Naveen
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Feng, Cong
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Hoque, Mohammad Tayeenul
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Idisondjaja, Boy Bayu
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Kristal, Mehmet Murat
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Kritcha Yawised
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Ling-Yee, Li
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Mahmood, Rosli
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Marinho, Sidnei Vieira
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Mathur, Manisha
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Mian, Sarfraz A.
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Mobaraki, Mohammad
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Industrial marketing management : the international journal for industrial and high-tech firms
1
International marketing review
1
Journal of business research : JBR
1
Technological forecasting & social change : an international journal
1
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ECONIS (ZBW)
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1
Constituents of dynamic
marketing
capability
: strategic fit and heterogeneity in export performance
Hoque, Mohammad Tayeenul
;
Nath, Prithwiraj
;
Ahammad, …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1007-1023
Persistent link: https://www.econbiz.de/10013185070
Saved in:
2
Eyes open and hands on : market knowledge and marketing capabilities in export markets
Hoque, Mohammad Tayeenul
;
Ahammad, Mohammad F.
;
Tzokas, …
- In:
International marketing review
39
(
2022
)
3
,
pp. 431-462
Persistent link: https://www.econbiz.de/10013396265
Saved in:
3
Environmental pressures and performance : an analysis of the roles of environmental innovation strategy and
marketing
capability
Yu, Wantao
;
Ramanathan, Ramakrishnan
;
Nath, Prithwiraj
- In:
Technological forecasting & social change : an …
117
(
2017
),
pp. 160-169
Persistent link: https://www.econbiz.de/10011882864
Saved in:
4
The impacts of marketing and operations capabilities on financial performance in the UK retail sector : a resource-based perspective
Yu, Wantao
;
Ramanathan, Ramakrishnan
;
Nath, Prithwiraj
- In:
Industrial marketing management : the international …
43
(
2014
)
1
,
pp. 25-31
Persistent link: https://www.econbiz.de/10010359380
Saved in:
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