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~person:"O'Cass, Aron"
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Search: subject_exact:"Dienstleistungsbranche"
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Dienstleistungssektor
10
Service industry
10
Dienstleistungsqualität
4
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4
B-to-B-Marketing
3
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3
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O'Cass, Aron
Gallouj, Fai͏̈z
41
Mattoo, Aaditya
39
Corsten, Hans
33
Rubalcaba-Bermejo, Luis
29
Cuadrado Roura, Juan R.
26
Daniels, Peter W.
26
Miles, Ian D.
25
Djellal, Faridah
24
Kaiser, Ulrich
24
Talib, Faisal
23
Edvardsson, Bo
22
Bruhn, Manfred
21
Hoekman, Bernard M.
21
Rahman, Zillur
21
Ghani, Ejaz
19
Gössinger, Ralf
19
Kowalkowski, Christian
19
Philippe, Jean
19
Wirtz, Jochen
19
Audretsch, David B.
18
Witell, Lars
18
Morikawa, Masayuki
17
Shepherd, Ben
17
Bosch, Gerhard
16
Falk, Martin
16
Savona, Maria
16
Evangelista, Rinaldo
15
Gustafsson, Anders
15
Léo, Pierre-Yves
15
Qureshi, M. N.
15
Gornig, Martin
14
Gupta, Poonam
14
Görg, Holger
14
Peters, Bettina
14
Petit, Pascal
14
Büttgen, Marion
13
Foster-McGregor, Neil
13
Gebauer, Heiko
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Hipp, Christiane
13
Mesch, Michael
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The journal of services marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of business research : JBR
2
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
10
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1
Unlocking solution provision competence in knowledge-intensive business service firms
Siahtiri, Vida
;
Heirati, Nima
;
O'Cass, Aron
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 117-127
Persistent link: https://www.econbiz.de/10012285139
Saved in:
2
Special issue on critical issues in industrial and business-to-business services
O'Cass, Aron
;
Wetzels, Martin
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 1-5
Persistent link: https://www.econbiz.de/10012026074
Saved in:
3
Do professional service firms benefit from customer and supplier collaborations in competitive, turbulent environments?
Heirati, Nima
;
O'Cass, Aron
;
Schoefer, Klaus
;
Siahtiri, Vida
- In:
Industrial marketing management : the international …
55
(
2016
),
pp. 50-58
Persistent link: https://www.econbiz.de/10011503610
Saved in:
4
An exploratory study into managing value creation in tourism service firms : understanding value creation phases at the intersection of the tourism service firm and their customers
O'Cass, Aron
;
Sok, Phyra
- In:
Tourism management : research, policies, practice
51
(
2015
),
pp. 186-200
Persistent link: https://www.econbiz.de/10011414944
Saved in:
5
Achieving service quality through service innovation exploration : exploitation ; the critical role of employee empowerment and slack resources
Sok, Phyra
;
O'Cass, Aron
- In:
The journal of services marketing
29
(
2015
)
2
,
pp. 137-149
Persistent link: https://www.econbiz.de/10011343383
Saved in:
6
Exploring innovation driven value creation in B2B service firms : the roles of the manager, employees, and customers in value creation
O'Cass, Aron
;
Sok, Phyra
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 1074-1084
Persistent link: https://www.econbiz.de/10009756192
Saved in:
7
Special section: Anatomy of service innovation
O'Cass, Aron
(
contributor
)
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 1060-1167
Persistent link: https://www.econbiz.de/10009756204
Saved in:
8
Understanding service firms brand value creation : a multilevel perspective including the overarching role of service brand marketing capability
Sok, Phyra
;
O'Cass, Aron
- In:
The journal of services marketing
25
(
2011
)
7
,
pp. 528-539
Persistent link: https://www.econbiz.de/10009387521
Saved in:
9
Archieving customer satisfaction in services firms via branding capability and customer empowerment
O'Cass, Aron
;
Ngo, Liem Viet
- In:
The journal of services marketing
25
(
2011
)
7
,
pp. 489-496
Persistent link: https://www.econbiz.de/10009387525
Saved in:
10
Anatomy of services branding
O'Cass, Aron
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009387971
Saved in:
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