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~person:"O'Sullivan, Vicky"
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O'Sullivan, Vicky
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Marketing in a recession : retrench or invest?
O'Malley, Lisa
;
Story, Vicky
;
O'Sullivan, Vicky
- In:
Journal of strategic marketing
19
(
2011
)
3
,
pp. 285-310
Persistent link: https://www.econbiz.de/10009236492
Saved in:
2
Marketing in a recession: retrench or invest?
O'Malley, Lisa
;
Story, Vicky
;
O'Sullivan, Vicky
- In:
Journal of strategic marketing
19
(
2011
)
3
,
pp. 285-311
Persistent link: https://www.econbiz.de/10009165435
Saved in:
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