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~person:"Olberding, Douglas"
~subject:"Konsumentenverhalten"
~subject:"Veranstaltung"
~type_genre:"Book section"
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Social enterprise and special events : market-based approaches to mission-driven gatherings
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ECONIS (ZBW)
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Successful start-up of a special event : laying the groundwork with market research and brand development
Olberding, Douglas
;
Jisha, Jay
- In:
Social enterprise and special events : market-based …
,
(pp. 19-34)
.
2017
Persistent link: https://www.econbiz.de/10011567638
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2
Assessing the economic impact of a special event : a reasonable approach for developing a credible estimate
Cobb, Steven A.
;
Olberding, Douglas
- In:
Social enterprise and special events : market-based …
,
(pp. 115-128)
.
2017
Persistent link: https://www.econbiz.de/10011567697
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