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Impulsive buying structure in retailing : an interpretive structural modeling approach
Prashar, Sanjeev
;
Parsad, Chandan
;
Tata, Sai Vijay
; …
- In:
Journal of marketing analytics : JMA
3
(
2015
)
4
,
pp. 215-233
Persistent link: https://www.econbiz.de/10011436495
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