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~person:"Paul, Justin"
~source:"econis"
~subject:"Brand image"
~subject:"Electronic Commerce"
~subject:"Service quality"
~subject:"Social web"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Conference proceedings"
~type_genre:"Glossar enthalten"
~type_genre:"Marktinformation"
~type_genre:"Umfrage"
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Search: subject_exact:"Consumer Behaviour"
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Brand image
Electronic Commerce
Service quality
Social web
Consumer behaviour
53
Konsumentenverhalten
53
Brand management
12
Markenführung
12
Markenimage
11
Brand
8
Einzelhandel
8
Markenartikel
8
Online retailing
8
Online-Handel
8
Retail trade
8
Beziehungsmarketing
7
Bibliometrics
7
Bibliometrie
7
Customer satisfaction
7
Kundenzufriedenheit
7
Relationship marketing
7
Dienstleistungsqualität
6
Luxury goods
6
Luxusgüter
6
Environmental consciousness
5
Umweltbewusstsein
5
Confidence
4
Emerging economies
4
Innovation adoption
4
Innovationsakzeptanz
4
Motivation
4
Purchase intention
4
Satisfaction
4
Schwellenländer
4
Vertrauen
4
Viral marketing
4
Virales Marketing
4
Internet marketing
3
Mobile Anwendung
3
Mobile application
3
Online-Marketing
3
Social Web
3
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18
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Article
18
Book / Working Paper
1
Type of publication (narrower categories)
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Article in journal
Article
Conference proceedings
Glossar enthalten
Marktinformation
Umfrage
Aufsatz in Zeitschrift
19
Aufsatzsammlung
1
Language
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English
19
Author
All
Paul, Justin
Han, Heesup
50
Loureiro, Sandra Maria Correia
32
Diamantopoulos, Adamantios
27
Mattila, Anna S.
26
Phau, Ian
26
Bang, Nguyen
24
Prentice, Catherine
24
Hollebeek, Linda D.
23
Jang, Soocheong
23
Filieri, Raffaele
22
Dwivedi, Yogesh Kumar
21
Japutra, Arnold
21
Sreejesh, S.
21
Bilgihan, Anil
19
Melewar, T. C.
19
Sarkar, Abhigyan
19
Veloutsou, Cleopatra
19
Balaji, M. S.
18
Guzman, Francisco
18
Hyun, Sunghyup Sean
18
Park, Jungkun
18
Ekinci, Yuksel
17
Flavián Blanco, Carlos
17
Ko, Eunju
17
Rita, Paulo
17
Das, Gopal
16
Quach, Sara
16
Vrontis, Demetris
16
Wong, IpKin Anthony
16
Gierl, Heribert
15
Gursoy, Dogan
15
Johnson, Lester W.
15
Khan, Imran
15
Law, Chun Hung Roberts
15
Lee, Seonjeong
15
Line, Nathaniel D.
15
Pelsmacker, Patrick de
15
Prashar, Sanjeev
15
Rahman, Zillur
15
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Published in...
All
Journal of retailing and consumer services
5
International journal of consumer studies
2
Journal of business research : JBR
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Business strategy and the environment
1
European management journal
1
International journal of contemporary hospitality management
1
International marketing review
1
Journal of promotion management : JPM
1
Journal of strategic marketing
1
Technological forecasting & social change : an international journal
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
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ECONIS (ZBW)
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1
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
2
The impact of brand transparency of food delivery apps in interactive brand communication
Chopdar, Prasanta Kr
;
Paul, Justin
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 238-256
Persistent link: https://www.econbiz.de/10014521197
Saved in:
3
Healthcare apps' purchase intention : a consumption values perspective
Chakraborty, Debarun
;
Paul, Justin
- In:
Technovation : the international journal of …
120
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014476559
Saved in:
4
Theory of dogmatism, personality traits and shopping behavior
Paul, Justin
;
Gupta, Sahil
;
Tyagi, Shenki
- In:
European management journal
41
(
2023
)
2
,
pp. 302-311
Persistent link: https://www.econbiz.de/10014289457
Saved in:
5
Unraveling customer repurchase intention in OFDL context : an investigation using a hybrid technique of SEM and fsQCA
Dogra, Nikhil
;
Adil, Mohd
;
Sadiq, Mohd
;
Dash, Ganesh
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253481
Saved in:
6
Impact of nation brand experience on nation brand loyalty, and positive WOM in a changing environment : the role of nation brand love
Yadav, Rohit
;
Paul, Justin
;
Mittal, Amit
- In:
International marketing review
40
(
2023
)
1
,
pp. 28-48
Persistent link: https://www.econbiz.de/10014227448
Saved in:
7
The virality of advertising content
Kaur, Balpreet
;
Paul, Justin
;
Sharma, Rishi R.
- In:
Journal of research in interactive marketing : …
17
(
2023
)
3
,
pp. 374-397
Persistent link: https://www.econbiz.de/10014313413
Saved in:
8
Consumers' choice behavior : an interactive effect of expected eudaimonic well-being and green altruism
Mansoor, Mahnaz
;
Paul, Justin
- In:
Business strategy and the environment
31
(
2022
)
1
,
pp. 94-109
Persistent link: https://www.econbiz.de/10012815464
Saved in:
9
Like it or not! : brand communication on social networking sites triggers consumer-based brand equity
Arya, Vikas
;
Paul, Justin
;
Sethi, Deepa
- In:
International journal of consumer studies
46
(
2022
)
4
,
pp. 1381-1398
Persistent link: https://www.econbiz.de/10013328299
Saved in:
10
Consumers' untrust and behavioral intentions in the backdrop of hotel booking attributes
Akhtar, Nadeem
;
Siddiqi, Umar Iqbal
;
Islam, Tahir
; …
- In:
International journal of contemporary hospitality management
34
(
2022
)
5
,
pp. 2026-2047
Persistent link: https://www.econbiz.de/10013412136
Saved in:
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