//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Penz, Elfriede"
~person:"Stumpf, Stephen A."
~subject:"Australien"
~subject:"Brazil"
~subject:"Markenimage"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Fälschung von Markenprodukten"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Australien
Brazil
Markenimage
Product counterfeiting
11
Produktpiraterie
11
Consumer behaviour
10
Konsumentenverhalten
10
USA
4
United States
4
Brand image
3
Austria
2
Brasilien
2
Comparison
2
Kaufentscheidung
2
Luxury goods
2
Luxusgüter
2
Market research
2
Marktforschung
2
Mexico
2
Mexiko
2
Purchase decision
2
Vergleich
2
Österreich
2
Arzneimittel
1
Australia
1
BRICS countries
1
BRICS-Staaten
1
Brand
1
China
1
Czech Republic
1
Demand
1
Emotion
1
Ethics
1
Ethik
1
Führungskräfte
1
IT crime
1
IT-Kriminalität
1
Immaterialgüterrechte
1
India
1
Indien
1
more ...
less ...
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
6
Language
All
English
6
Author
All
Penz, Elfriede
Stumpf, Stephen A.
Bian, Xuemei
5
Chaudhry, Peggy E.
3
Moutinho, Luiz
3
Stöttinger, Barbara
3
Anurag Singh
2
Baghi, Ilaria
2
Bashir, Irfan
2
Bobrie, François
2
Castaño, Raquel
2
Chen, Jie
2
Cui, Annie Peng
2
Doss, Farrell
2
Fazili, Asif Iqbal
2
Gabrielli, Veronica
2
Grappi, Silvia
2
Jiang, Ling
2
Khan, Sameeullah
2
Le Roux, André
2
Parayitam, Satyanarayana
2
Patel, Ashok Kumar
2
Robinson, Tammy
2
Shan, Juan
2
Teng, Lefa
2
Thebault, Marinette
2
Abdillah, Willy
1
Adamczyk, Grzegorz
1
Ahmed, Tanvir
1
Akhtar, Nadeem
1
Al Balushi, Maha Khamis
1
Amar, Moty
1
Amaral, Nelson B.
1
Amaral, Nelson Borges
1
Arcand, Manon
1
Ariely, Dan
1
Aversa, Paolo
1
Ayres, Adriano
1
Babin, Barry J.
1
Belfanti, Carlo
1
more ...
less ...
Published in...
All
Psychology & marketing
2
Business horizons
1
Journal of business strategy
1
Measurement and research methods in international marketing
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Concurrent ownership of brands and counterfeits : conceptualization and temporal transformation from a consumer perspective
Stöttinger, Barbara
;
Penz, Elfriede
- In:
Psychology & marketing
32
(
2015
)
4
,
pp. 373-391
Persistent link: https://www.econbiz.de/10010527149
Saved in:
2
A comparison of the emotional and motivational aspects in the purchase of luxury products versus counterfeits
Penz, Elfriede
;
Stöttinger, Barbara
- In:
The journal of brand management : an international journal
19
(
2011/12
)
7
,
pp. 581-594
Persistent link: https://www.econbiz.de/10009568316
Saved in:
3
Consumer complicity across emerging markets
Chaudhry, Peggy E.
;
Hill, Ronald Paul
;
Stumpf, Stephen A.
; …
- In:
Measurement and research methods in international marketing
,
(pp. 223-239)
.
2011
Persistent link: https://www.econbiz.de/10009377901
Saved in:
4
Fake: can business stanch the flow of counterfeit products?
Stumpf, Stephen A.
;
Chaudhry, Peggy E.
;
Perretta, Leeann
- In:
Journal of business strategy
32
(
2011
)
2
,
pp. 4-12
Persistent link: https://www.econbiz.de/10008988942
Saved in:
5
Country matters : executives weigh in on the causes and counter measures of counterfeit trade
Stumpf, Stephen A.
;
Chaudhry, Peggy E.
- In:
Business horizons
53
(
2010
)
3
,
pp. 305-314
Persistent link: https://www.econbiz.de/10003981059
Saved in:
6
Corporate image and product similarity : assessing major demand drivers for counterfeits in a multi-country study
Penz, Elfriede
;
Stöttinger, Barbara
- In:
Psychology & marketing
25
(
2008
)
4
,
pp. 352-381
Persistent link: https://www.econbiz.de/10003735856
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->