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~person:"Perin, Marcelo Gattermann"
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Advertisement repetition
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Perin, Marcelo Gattermann
Sattler, Henrik
35
Keller, Kevin Lane
33
De Chernatony, Leslie
32
Bruhn, Manfred
28
Burmann, Christoph
27
Esch, Franz-Rudolf
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Dawes, John
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Sarkar, Abhigyan
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Melewar, T. C.
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Bauer, Hans H.
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Bronnenberg, Bart J.
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Ko, Eunju
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Diamantopoulos, Adamantios
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Dubé, Jean-Pierre
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Kapferer, Jean-Noël
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King, Stephen
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Sharp, Byron
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Steenkamp, Jan-Benedict E. M.
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Chintagunta, Pradeep K.
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Khan, Imran
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Olbrich, Rainer
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Sarkar, Juhi Gahlot
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Bang, Nguyen
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Guzman, Francisco
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Japutra, Arnold
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Loureiro, Sandra Maria Correia
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Veloutsou, Cleopatra
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Journal of financial services marketing : JFSM
1
Journal of revenue and pricing management
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ECONIS (ZBW)
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The influence of advertisement repetition on price image in the context of higher education services
Silva, Thayse Schneider da
;
Perin, Marcelo Gattermann
; …
- In:
Journal of revenue and pricing management
18
(
2019
)
4
,
pp. 342-352
Persistent link: https://www.econbiz.de/10012056883
Saved in:
2
Non-monetary sales promotion effects on credit cards
Bagnolini Boschetti, Rochele Isabel
;
Perin, Marcelo …
- In:
Journal of financial services marketing : JFSM
22
(
2017
)
1
,
pp. 3-13
Persistent link: https://www.econbiz.de/10011703012
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