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~person:"Piehler, Rico"
~person:"Xiong, Lina"
~subject:"Hotellerie"
~subject:"Social Web"
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Hotellerie
Social Web
Brand management
7
Markenführung
7
Arbeitsverhalten
5
Consumer behaviour
5
Internal brand management
5
Konsumentenverhalten
5
Relationship marketing
5
Work behaviour
5
Beziehungsmarketing
4
Brand image
4
Markenimage
4
Brand commitment
3
Emotion
3
Employee retention
3
Hotel loyalty programs
3
Mitarbeiterbindung
3
Social web
3
Brand citizenship behaviour
2
Brand identification
2
Brand understanding
2
Customer relationship management
2
Employees
2
Hospital
2
Hospitality employees
2
Hospitality organizations
2
Hotel industry
2
Internal branding
2
Krankenhaus
2
Kundenbindungsprogramm
2
Loyalty program
2
Loyalty program memberships
2
Reciprocal relationships
2
active loyalty
2
perceived program value
2
switching costs
2
Arbeitskräfte
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Arbeitszufriedenheit
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Behavioral loyaltiy
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Piehler, Rico
Xiong, Lina
Hu, Clark
3
King, Ceridwyn
3
Chen, Chih-Chien
1
Lee, Woojin
1
So, Kevin Kam Fung
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Wu, Luorong
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Xie, Karen Lijia
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International journal of contemporary hospitality management
1
International journal of hospitality management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
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1
Exploring how employee sense of brand community affects their attitudes and behavior
Xiong, Lina
;
King, Ceridwyn
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
4
,
pp. 567-596
Persistent link: https://www.econbiz.de/10012212578
Saved in:
2
Brand management in the era of social media : social visibility of consumption and customer brand identification
So, Kevin Kam Fung
;
Wu, Luorong
;
Xiong, Lina
;
King, Ceridwyn
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
6
,
pp. 727-742
Persistent link: https://www.econbiz.de/10011927123
Saved in:
3
Understanding active loyalty behavior in hotel reward programs through customers' switching costs and perceived program value
Xie, Karen Lijia
;
Xiong, Lina
;
Chen, Chih-Chien
;
Hu, Clark
- In:
Journal of travel and tourism marketing
32
(
2015
)
3/4
,
pp. 308-324
Persistent link: https://www.econbiz.de/10011312527
Saved in:
4
Where is the love? : investigating multiple membership and hotel customer loyalty
Xiong, Lina
;
King, Ceridwyn
;
Hu, Clark
- In:
International journal of contemporary hospitality management
26
(
2014
)
4
,
pp. 572-592
Persistent link: https://www.econbiz.de/10010387389
Saved in:
5
The effect of Facebook users' arousal and valence on intention to go to the festival : applying an extension of the technology acceptance model
Lee, Woojin
;
Xiong, Lina
;
Hu, Clark
- In:
International journal of hospitality management
31
(
2012
)
3
,
pp. 819-827
Persistent link: https://www.econbiz.de/10009544294
Saved in:
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