//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Pride, William M."
~type_genre:"Textbook"
~type_genre:"Übersichtsarbeit"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingmanagement"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing
4
Marketing management
4
Marketingmanagement
4
Market research
3
Marktforschung
3
Beziehungsmarketing
2
Consumer behaviour
2
Konsumentenverhalten
2
Market segmentation
2
Marktsegmentierung
2
Physical distribution
2
Relationship marketing
2
Theorie
2
Theory
2
Vertrieb
2
Advertising
1
Werbung
1
more ...
less ...
Type of publication
All
Book / Working Paper
4
Type of publication (narrower categories)
All
Textbook
Übersichtsarbeit
Lehrbuch
4
Glossar enthalten
3
Glossary included
3
Language
All
English
4
Author
All
Pride, William M.
Kotler, Philip
39
Kerin, Roger A.
20
Armstrong, Gary
16
Hartley, Steven W.
16
Homburg, Christian
16
Peter, Jerome Paul
16
Bruhn, Manfred
15
Keller, Kevin Lane
14
Kuß, Alfred
14
Meffert, Heribert
13
Perreault, William D.
13
Donnelly, James H.
12
McCarthy, Edmund Jerome
12
Unger, Fritz
12
Rudelius, William
10
Tomczak, Torsten
10
Berndt, Ralph
9
Huber, Frank
9
Becker, Jochen
8
Cannon, Joseph P.
8
Kleinaltenkamp, Michael
8
Piercy, Nigel
8
Sander, Matthias
8
Walker, Orville C.
8
Winkelmann, Peter
8
Backhaus, Klaus
7
Fuchs, Wolfgang
7
Hawkins, Del I.
7
Krohmer, Harley
7
Schneider, Willy
7
Burmann, Christoph
6
Fantapié Altobelli, Claudia
6
Ferrell, Odies C.
6
Mullins, John W.
6
Best, Roger J.
5
Blythe, Jim
5
Hollensen, Svend
5
Hutt, Michael D.
5
Johnston, Mark W.
5
Kirchgeorg, Manfred
5
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing concepts and strategies
Dibb, Sally
;
Simkin, Lyndon
;
Pride, William M.
; …
-
2012
-
6. ed.
Persistent link: https://www.econbiz.de/10009532316
Saved in:
2
Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
-
2011
-
4th ed., International ed.
Persistent link: https://www.econbiz.de/10003934926
Saved in:
3
Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
-
2009
-
3. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10003846578
Saved in:
4
[Marketing: basic concepts and decisions]
Pride, William M.
;
Ferrell, Odies C.
-
1987
-
5. ed
Persistent link: https://www.econbiz.de/10000743322
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->