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~person:"Rech, Eduardo"
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Consumer behaviour
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Auction theory
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Rech, Eduardo
Pacheco, Natália Araújo
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Journal of consumer behaviour
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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ECONIS (ZBW)
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Can you imagine yourself wearing this product? : Embodied mental simulation and attractiveness in e-commerce product pictures
Bagatini, Francine Zanin
;
Rech, Eduardo
;
Pacheco, …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
3
,
pp. 470-490
Persistent link: https://www.econbiz.de/10014313485
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2
Consumer reactions to pay-what-you-want and name-your-own-price mechanisms
Wagner, Rafael Luis
;
Pacheco, Natália Araújo
;
Basso, Kenny
- In:
Journal of consumer behaviour
21
(
2022
)
4
,
pp. 641-652
Persistent link: https://www.econbiz.de/10013275519
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