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~person:"Reichert, Tom"
~subject:"Consumer behaviour"
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Search: subject_exact:"Sexualpsychologie"
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Consumer behaviour
Advertising effects
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Sexuality
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Sexualität
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Werbung
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Gender
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sexual appeal
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Reichert, Tom
Mayer, James
3
Strøm, Steinar
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Kumar, Piyush
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Locatelli Biey, Marilena
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Pan, Po-lin
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Ro, Heejung
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International journal of advertising : the quarterly review of marketing communications
1
Journal of current issues and research in advertising : JCIRA
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ECONIS (ZBW)
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Do feminists still respond negatively to female nudity in advertising? : investigating the influence of feminist attitudes on reactions to sexual appeals
Choi, Hojoon
;
Yoo, Kyunga
;
Reichert, Tom
;
LaTour, Michael S.
- In:
International journal of advertising : the quarterly …
35
(
2016
)
5
,
pp. 823-845
Persistent link: https://www.econbiz.de/10011618417
Saved in:
2
How sex in advertising varies by product category : an analysis of three decades of visual sexual imagery in magazine advertising
Reichert, Tom
;
Childers, Courntey Carpenter
;
Reid, …
- In:
Journal of current issues and research in advertising : …
33
(
2012
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10009671507
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