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~person:"Rubio Benito, Natalia"
~person:"Réquillart, Vincent"
~subject:"Food retailing"
~subject:"Supplier relationship management"
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Search: subject_exact:"Private-label brand"
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Food retailing
Supplier relationship management
Handelsmarke
15
Store brand
15
Brand
9
Markenartikel
9
Consumer behaviour
7
Einzelhandel
7
Konsumentenverhalten
7
Retail trade
7
Beziehungsmarketing
5
Brand management
5
Markenführung
5
Preismanagement
5
Pricing strategy
5
Relationship marketing
5
Brand loyalty
3
Lebensmitteleinzelhandel
3
Markentreue
3
Theorie
3
Theory
3
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2
Einzelhandelspreis
2
Food
2
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Product differentiation
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Product quality
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Spain
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Spanien
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Confidence
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Consumer goods industry
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Rubio Benito, Natalia
Réquillart, Vincent
Olbrich, Rainer
8
Dekimpe, Marnik G.
6
Deleersnyder, Barbara
5
Wolf, Annett
5
Zettelmeyer, Florian
5
Braun, Daniela
4
Fornari, Daniele
4
Fornari, Edoardo
4
Grandi, Sebastiano
4
Koll, Oliver
4
Ter Braak, Anne
4
Bauer, Hans H.
3
Geyskens, Inge
3
Lauer, Alexander
3
Martinelli, Elisa
3
Möhlenbruch, Dirk
3
Schein, David D.
3
Song, Wei
3
Steenkamp, Jan-Benedict E. M.
3
Ailawadi, Kusum L.
2
Arce-Urriza, Marta
2
Bontemps, Christophe
2
Bradlow, Eric T.
2
Buhr, Carl-Christian
2
Cebollada, Javier
2
Chimhundu, Ranga
2
De Canio, Francesca
2
Draganska, Michaela
2
Grewe, Gundula
2
Horstmann, Florian
2
Konuk, Faruk Anıl
2
Lingenfelder, Michael
2
Ma, Meilin
2
Menegatti, Mario
2
Miskell, Peter
2
Nijs, Vincent
2
Orozco, Valérie
2
Rooderkerk, Robert P.
2
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
IDEI working papers
1
Review of industrial organization : RIO
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
4
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Does the Commercial format influence the effect that store brands' equity has on loyalty to the retailer?
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Yagüe …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 125-133)
.
2018
Persistent link: https://www.econbiz.de/10013277494
Saved in:
2
Store brand management and channel dependence: a model from the manufacturer's perspective
Rubio Benito, Natalia
;
Yagüe Guillén, María Jésus
- In:
The journal of brand management : an international journal
15
(
2007/08
)
4
,
pp. 272-290
Persistent link: https://www.econbiz.de/10003653616
Saved in:
3
Private labels, national brands and food prices
Bontemps, Christophe
;
Orozco, Valérie
;
Réquillart, Vincent
- In:
Review of industrial organization : RIO
33
(
2008
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10003780660
Saved in:
4
Private labels, national brands and food prices
Bontemps, Christophe
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003362697
Saved in:
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