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~person:"Schneider, Willy"
~subject:"Marketing"
~subject:"Sales promotion"
~subject:"Theory"
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Die Akquisition von Spenden als eine Herausforderung für das Marketing
Schneider, Willy
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1996
Persistent link: https://www.econbiz.de/10000584022
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Die Leistungsfähigkeit des Marketing-Ansatzes im Spendensektor : das Beispiel der Spendenakquisition mittels Spendenbrief
Schneider, Willy
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1992
Persistent link: https://www.econbiz.de/10013416579
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