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~person:"Seregina, Usva"
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alternative research methods
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messiness
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occupied Palestinian territory
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Seregina, Usva
KUNZE, Herb E.
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TORRE, Davide LA
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Sticking pieces together : representing messiness in consumer research through the use of
collage
Bröckerhoff, Aurélie
;
Seregina, Usva
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
15/16
,
pp. 1727-1755
Persistent link: https://www.econbiz.de/10014234146
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