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~person:"Shang, Jennifer"
~subject:"Lieferantenmanagement"
~subject:"Pricing strategy"
~subject:"Value creation"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Conference paper"
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Search: subject_exact:"Bundling strategy"
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Lieferantenmanagement
Pricing strategy
Value creation
Bundling strategy
3
Leistungsbündel
3
Preismanagement
3
Consumer behaviour
2
Konsumentenverhalten
2
Online retailing
2
Online-Handel
2
Preisdifferenzierung
2
Price discrimination
2
Action regret
1
Advance selling
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Behavioral economics
1
Bundle pricing
1
Decision under uncertainty
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E-commerce
1
Electronic Commerce
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Entscheidung unter Unsicherheit
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Inaction regret
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Kundenbindungsprogramm
1
Loyalty program
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Marketing management
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Marketingmanagement
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Nichtlineare Optimierung
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Nonlinear programming
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Rabatt
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Rebate
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Theorie
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coupon discount
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nonlinear mixed-integer programming
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online pricing
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product bundling
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sensitivity analysis
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Aufsatz in Zeitschrift
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Shang, Jennifer
Ulaga, Wolfgang
7
Kowalkowski, Christian
6
Raddats, Chris
5
Bhargava, Hemant K.
4
Cao, Qingning
4
Chen, Ting
4
Hakanen, Taru
4
Yang, Feng
4
Armstrong, Mark
3
Dana, James D.
3
Durugbo, Christopher
3
Gebauer, Heiko
3
Guo, Xiaolong
3
Holmlund, Maria
3
Indounas, Kostis
3
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3
Lahiri, Atanu
3
Ng, Irene
3
Nordin, Fredrik
3
Parida, Vinit
3
Roth, Stefan
3
Vasconcelos, Helder
3
Zhang, Jun
3
Adilov, Nodir
2
Aloysius, John
2
Anderson, Eric T.
2
Baloglu, Seyhmus
2
Bigdeli, Ali Ziaee
2
Brito, Duarte
2
Brozovic, Danilo
2
Burton, Jamie
2
Cataldo, Alejandro
2
Chen, Jin
2
Chen, Yongmin
2
Chung, Hui-Ling
2
Deck, Cary A.
2
Dominique-Ferreira, Sérgio
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International journal of production research
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Omega : the international journal of management science
1
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ECONIS (ZBW)
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Optimizing mixed bundle pricing strategy : advance selling and consumer regret
Zhang, Guoquan
;
Li, Guohao
;
Shang, Jennifer
- In:
Omega : the international journal of management science
115
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014304593
Saved in:
2
Online pricing with bundling and coupon discounts
Jiang, Yuanchun
;
Liu, Yezheng
;
Wang, Hai
;
Shang, Jennifer
; …
- In:
International journal of production research
56
(
2018
)
5
,
pp. 1773-1788
Persistent link: https://www.econbiz.de/10011872222
Saved in:
3
Optimizing e-tailer profits and customer savings : pricing multistage customized online bundles
Jiang, Yuanchun
;
Shang, Jennifer
;
Kemerer, Chris F.
; …
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
4
,
pp. 737-752
Persistent link: https://www.econbiz.de/10009299469
Saved in:
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