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~person:"Silva, Jorge Henrique de Oliveira"
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Silva, Jorge Henrique de Oliveira
Teixeira, Jorge Grenha
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Journal of service theory and practice
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Gamification in the customer journey : a conceptual model and future research opportunities
Silva, Jorge Henrique de Oliveira
;
Mendes, Glauco H. de …
- In:
Journal of service theory and practice
33
(
2023
)
3
,
pp. 352-386
Persistent link: https://www.econbiz.de/10014302338
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