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Fang, Eric
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Journal of the Academy of Marketing Science
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New vistas for marketing strategy : digital, data-rich, and developing market (D3) environments : editorial
Sridhar, Shrihari
;
Fang, Eric
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
6
,
pp. 977-985
Persistent link: https://www.econbiz.de/10012153415
Saved in:
2
Special issue: marketing strategy in digital, data-rich, and developing market (D3) environments
Fang, Eric
(
ed.
);
Sridhar, Shrihari
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012153400
Saved in:
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