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~person:"Svensson, Peter"
~subject:"Marketingtheorie"
~type_genre:"Book section"
~type_genre:"Fallstudiensammlung"
~type_genre:"Sammelwerk"
~type_genre:"Wörterbuch"
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The Oxford handbook of critical management studies
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Marketing
Saren, Michael
;
Svensson, Peter
- In:
The Oxford handbook of critical management studies
,
(pp. 371-391)
.
2009
Persistent link: https://www.econbiz.de/10003857098
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Marketing
Saren, Michael
;
Svensson, Peter
- In:
The Oxford handbook of critical management studies
.
2009
Persistent link: https://www.econbiz.de/10012885543
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