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~person:"Swoboda, Bernhard"
~subject:"Beziehungsmarketing"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
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Beziehungsmarketing
Deutschland
7
Germany
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International management
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Internationales Management
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Management
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Multinationales Unternehmen
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Transnational corporation
4
Globalisierung
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Globalization
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Handelsmanagement
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Retail management
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Theorie
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Theory
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Corporate Social Responsibility
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Corporate social responsibility
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Detergent industry
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Handel
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International marketing
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Internationales Marketing
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Online retailing
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Online-Handel
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Trade
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1960-
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AB Electrolux
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Benchmarking
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Beschaffung
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Computer-aided logistics
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Consumer goods industry
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Case study
Konferenzbeitrag
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German
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Swoboda, Bernhard
Bruhn, Manfred
8
Homburg, Christian
7
Smith, Alan D.
6
Hollensen, Svend
5
Töpfer, Armin
4
Kreutzer, Ralf T.
3
Mainela, Tuija
3
Mattmüller, Roland
3
Reichwald, Ralf
3
Öberg, Christina
3
Ahlert, Martin
2
Alt, Rainer
2
Baglieri, Enzo
2
Belz, Christian
2
Bieger, Thomas
2
Bjerre, Mogens
2
Bock, Andreas H.
2
Braekler, Michael
2
Carù, Antonella
2
Cassia, Fabio
2
Downing, Steve
2
Ewing, Michael
2
Fisk, Peter
2
Gentsch, Peter
2
Georgi, Dominik
2
Gummesson, Evert
2
Gómez-Suárez, Mónica
2
Hallikas, Jukka
2
Holland, Heinrich
2
Hougaard, Søren
2
Ihl, Christoph
2
Jones, Rosalind
2
Kaunonen, Anna
2
Kes, Isabelle
2
Kowalkowski, Christian
2
Lasshof, Britta
2
M. S. Mahrinasari
2
Maklan, Stan
2
Mangiaracina, Riccardo
2
Meffert, Heribert
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Zukunft im Handel : Studien für die Praxis
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ECONIS (ZBW)
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Best Practice-Prozesse im Handel : Customer Relationship
Management
und Supply Chain
Management
Zentes, Joachim
;
Janz, Markus
;
Kabuth, Peter
;
Swoboda, …
-
2002
Persistent link: https://www.econbiz.de/10001691682
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