//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Thomas, Sujo"
~subject:"Consumer behaviour"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Indien"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
India
11
Indien
11
Konsumentenverhalten
7
Cause-Related Marketing
5
Cause-related marketing
5
Beziehungsmarketing
4
Relationship marketing
4
Marketing management
3
Marketingmanagement
3
Auslandsinvestition
2
CRM
2
Einzelhandel
2
Foreign investment
2
Retail trade
2
cause scope
2
cause-related marketing
2
Advertising effects
1
Awareness
1
Beschaffung
1
Brand image
1
Brand management
1
CRM awareness
1
CRM initiatives
1
CRM knowledge
1
CRM participation intention
1
Cause related Marketing
1
Cause related marketing
1
Consumer Insights
1
Content Analysis
1
CrM Initiatives
1
Facebook
1
Facheinzelhandel
1
Foreign Direct Investment
1
Fundraising
1
Gartenbau
1
Handelsmarke
1
Horticulture
1
Indian Luxury market
1
Indian consumers
1
more ...
less ...
Online availability
All
Undetermined
4
Free
1
Type of publication
All
Article
6
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
6
Aufsatz in Zeitschrift
6
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
Language
All
English
7
Author
All
Thomas, Sujo
Khare, Arpita
58
Chawla, Deepak
21
Jain, Varsha
13
Parayitam, Satyanarayana
12
Roy, Subhadip
12
Singh, Ramendra
11
Mishra, Sita
10
Sondhi, Neena
10
Prashar, Sanjeev
9
Das, Gopal
8
Das, Manish
8
Singh, Devinder Pal
8
Tandon, Urvashi
8
Aithal, P. S.
7
Handa, Meenakshi
7
Joshi, Himanshu
7
Punyatoya, Plavini
7
Soni, Pavleen
7
Agarwal, Reeti
6
Deb, Madhurima
6
Dutta, Kirti
6
Gupta, Ashish
6
Gupta, Karnika
6
Gupta, Shruti
6
H. R., Ganesha
6
Jain, Sheetal
6
Jaiswal, Deepak
6
Kant, Rishi
6
Kautish, Pradeep
6
Khan, Mohammed Naved
6
Kumar, Vikas
6
Kundu, Sukanya
6
Mukherjee, Srabanti
6
Pandey, Shweta
6
Parsad, Chandan
6
Sequeira, A. H.
6
Tripathi, Vibhuti
6
Almugari, Fatehi
5
Bhukya, Ramulu
5
more ...
less ...
Published in...
All
International journal of business competition and growth : IJBCG
2
International journal of Indian culture and business management
1
International review on public and non-profit marketing
1
Journal of nonprofit & public sector marketing
1
South Asian journal of management : SAJM
1
Working paper / Indian Institute of Management, Ahmedabad
1
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Determinants of cause-related marketing participation intention : the role of consumer knowledge, cause scope and donation proximity
Thomas, Sujo
- In:
Journal of nonprofit & public sector marketing
35
(
2023
)
2
,
pp. 194-214
Persistent link: https://www.econbiz.de/10014234447
Saved in:
2
Investigating the factors influencing consumers' purchase intention towards online private labels in the Indian context
Thomas, Sujo
;
Suggala, Susmita
;
Agarwal, Dhruv
- In:
International journal of business competition and …
8
(
2022
)
1/2
,
pp. 26-47
Persistent link: https://www.econbiz.de/10014234352
Saved in:
3
Investigating interactive marketing technologies : adoption of augmented/virtual reality in the Indian context
Thomas, Sujo
- In:
International journal of business competition and …
7
(
2021
)
3
,
pp. 214-230
Persistent link: https://www.econbiz.de/10012596143
Saved in:
4
Consumer skepticism towards cause related marketing : exploring the consumer tendency to question from emerging market perspective
Thomas, Sujo
;
Kureshi, Sonal
- In:
International review on public and non-profit marketing
17
(
2020
)
2
,
pp. 225-236
Persistent link: https://www.econbiz.de/10012292855
Saved in:
5
Development of modern retailing in India : it’s impacts on distribution and procurement networks and changing consumption pattern
Sinha, Piyush Kumar
;
Gokhale, Srikant
;
Thomas, Sujo
-
2012
Persistent link: https://www.econbiz.de/10009699752
Saved in:
6
Exploring the interconnections of consumer preference between cause type and cause scope in a cause-related marketing activity : evidence from Indian context
Thomas, Sujo
;
Kureshi, Sonal
- In:
International journal of Indian culture and business …
14
(
2017
)
3
,
pp. 365-373
Persistent link: https://www.econbiz.de/10011715078
Saved in:
7
A study of cause related marketing initiatives and consumer insights : evidences from the Indian context
Kureshi, Sonal
;
Thomas, Sujo
- In:
South Asian journal of management : SAJM
23
(
2016
)
2
,
pp. 109-130
Persistent link: https://www.econbiz.de/10011567418
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->